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Spring Festival gift personalized print market is heating up - Personalized gifts, printing - silk screen printing industry, especially

New Year, when it is reciprocated. As people Gift Demand for more differentiated and personalized gifts industry gifts and blowing bursts of creative DIY (DIY) style, personalized printed gifts gradually favored by society. Personalized printed gifts to the market situation? What factors lead to personalized gift market heating up printing it? Before and after New Year's Day in 2010, "China News publication reported," this reporter interviewed with several companies engaged in the printing gift. Learned through interviews, personal printing gift market still waiting to open up the vast space.

Print a wide variety of gift

Comprehensive presentation of several gifts printing companies can be seen, now printed personalized gifts variety, variety. In personal life, will record the beautiful scenery, family, laughter, photos made into photo calendar sent to his family, his own friends, photos printed on mugs, T-shirts gifts to friends, the usual shot of daily life for the parents to print into an album sent to parents, and printed using the printing technology pillow, pen, lighters, key chains, ceramic ornaments ... ...

In business activities, company celebrations, new press conference, important meetings and other occasions, presented to guests and customers the company name and logo printed commemorative corporate gift much welcome some of these gifts Office Supplies Some are daily necessities, stationery items such as irregular surface, a wide range of small number, and the unique style and characteristics. They are achieving the same, the same is accomplished using printing technology.

Personalized calendar optimistic demand It is understood that the Beijing Institute of Technology affiliated printing digital printing shop in the end of 2009 Year of the Tiger has done a small amount of personal calendars, though only as Internal New Year gift, but the reaction of the good surprise. Beijing Institute of Printing Technology business unit manager for Huang Runjie in the "China Press and Publications newspaper," told reporters: "Year of the Tiger in particular in demand after the issue calendar, quantity is not enough, then you need to print to meet the demand." Thus his view This personalized calendar digital printing market is vast.

Equally optimistic about the printing personalized gift market still I love my India Technology Development Co., Ltd., the company manager Liu Ying of the "newspaper published in China News" reporter, who entered the field of personalized print gift several years seen its best days, At first, is optimistic about the market and print personalized gifts into this area. With calendar, for example, the traditional calendar features only to see the calendar, personalized calendar to make it fully utilized, into the picture, as demonstrated expression of personality and cultural factors and emotional tool. She said that this is extended by the gift and the gift of personalized printing needs, and this demand is more and more gifts this year, the company performed well on the printing business. Network Digital Printing gradually became fashionable

An industry have introduced the past, printing gift market, customers need to select the printer to print large quantities to deal, and if the use of the offset, gravure printing, etc., on paper and only on the plane Plastic For printing, not printing surface and uneven surfaces. As many gift items are irregular in shape, with a myriad of materials, such as metal, plastic, Textile Products, wood or glass, need to use special printing equipment, due to the high cost of plate making, printing often can not provide this special gift Printing services , While the average consumer the opportunity to enjoy the service there are very few.

Now, with digital printing technology, Heat Transfer The rapid development of technologies, reducing plate-making process, omitting the cost of short runs, personalized gifts is gradually moved into print the daily lives of ordinary consumers. I love my Indian manager of Technology Development Co., Ltd. Liu Ying introduced to personalized desk calendar, photo albums and other paper products represented more than the use of digital printing equipment, printing, and special materials such as porcelain printed using thermal transfer technology, and They can do one from India and from India and quantity restrictions.

The same time, network printing and Electronic Business model also contributed to the printing personalized gift market. Domestically, there have been I love my India, UU custom, Long Ying, a group specializing in the eighth Lok print custom personalized gift business web site. Customers can either provide only photos, by their design, you can choose the design of the online version of the software, design your own personalized gift, cost is generally about dozens of yuan to pay for goods through e-commerce system, after a few days can receive within your own custom personalized gift.

"Zhen Xing Cup" 2009 China Top Ten selection screen printing special awards ceremony

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About the Author

I am China Product writer, reports some information about spherical bearing , lag bolts.

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